Branding Services

Elevate Your Business with Comprehensive Branding Services by Counting Stars

Branding Services

I Want to Start With a Logo

Tailored Solutions for Unforgettable Success

Branding is the cornerstone of a successful business.

It’s the invisible thread that weaves your products, services, and messaging into a cohesive and recognisable tapestry, resonating with your target audience. At Counting Stars Digital, we understand the power of branding and its role in elevating your business to new heights. 

What is Branding?

Branding is the process of creating a unique identity for your business that distinguishes it from competitors and fosters an emotional connection with your target audience. It goes beyond just designing a logo or choosing a company name; it encompasses every aspect of how you present yourself to the world. It includes visual elements, tone of voice, and messaging. In essence, branding is the personality of your business – a combination of your values, mission, and the experience you provide to your customers.

Why is Branding Important?

Branding is vital for businesses of all sizes for several reasons:


  • Recognition: A strong brand is easily recognised and remembered by your target audience. This familiarity breeds trust and loyalty, driving repeat business and long-term customer relationships.
  • Differentiation: In a crowded market, a distinctive brand helps you stand out from competitors and highlights the unique value proposition you offer.
  • Consistency: Consistent branding across all touchpoints (website, social media, print materials, etc.) creates a cohesive customer experience, reinforcing your identity and message in the minds of your audience.
  • Emotional Connection: A well-crafted brand evokes emotion and resonates with your target audience, establishing an emotional connection that fosters brand loyalty.

What Your Branding Says About You

Your branding is a reflection of your business’s identity, values, and goals. It communicates the following to your target audience:

  • Who you are: Your branding represents your business’s personality and characteristics, helping customers understand what kind of company you are.

  • What you stand for: Your brand conveys your values and beliefs, indicating your company’s commitment to specific principles and causes.

  • Your promise: Your branding represents the promises you make to your customers, from the quality of your products or services to the level of customer support you provide.

  • Your positioning: A well-defined brand communicates your unique selling proposition, differentiating you from competitors and showcasing the value you provide to customers.

What’s Included In Your Branding Package?

Logo Design Service


A visually striking and memorable logo is the foundation of your brand, representing your company’s identity at a glance

style guidelines

Style Guidelines

Style guidelines ensure consistency across all channels by outlining your brand’s visual elements, such as colour palettes, typography, and imagery.

Messaging Guidelines

Messaging Guidelines

A consistent tone of voice and messaging strategy helps create a cohesive brand experience, reinforcing your identity and values.

social media templates

Content Templates

Professionally designed templates for various types of content (blog posts, social media graphics, print materials, etc.) to maintain brand cohesion and streamline content creation.

Why Choose Us?

Counting Stars Digital offers a comprehensive suite of branding services that help your business make a lasting impression on your target audience. Here’s why partnering with us is a wise choice:

  1. Expertise: Our team of skilled designers, copywriters, and strategists possess a wealth of experience in crafting compelling and memorable brands.
  2. Customised Solutions: We take the time to understand your unique business needs and goals, tailoring our approach to create a brand that truly resonates with your target audience.
  3. Holistic Approach: We consider all aspects of your brand, ensuring that every touchpoint is consistent, cohesive, and in line with your overall branding strategy.
  4. Ongoing Support: Our partnership doesn’t end once your branding assets are delivered. We provide ongoing support and guidance to help you maintain and evolve your brand as your business grows.
  5. Results-Driven: We are committed to delivering branding solutions that drive tangible results for your business, such as increased brand awareness, customer loyalty, and market differentiation.
brand guideline sheet

How Much Does Branding Cost?


Frequently Asked

How long does it take to complete a branding project?

The timeline for a branding project varies depending on the scope and complexity of the work involved. Typically, a comprehensive branding project can take anywhere from two weeks to a month. Throughout the process, we will keep you informed of the progress and work closely with you to ensure your satisfaction with the final result.

Will you involve me in the branding process?

Absolutely! We believe that your involvement is essential to creating a brand that truly reflects your business’s values, goals, and unique selling points. We will work closely with you throughout the process, gathering your input and feedback to ensure that the final result aligns with your vision.

Can you redesign or refresh my existing brand?

Yes, we offer rebranding services for businesses looking to update or refresh their existing brand identity. This may involve modernising your logo, updating your colour palette and typography, or refining your messaging and overall brand strategy. Our team will work with you to identify areas for improvement and develop a rebranding plan that aligns with your business’s evolution.

How do you ensure brand consistency across all platforms?

Our branding services include the creation of style guidelines and content templates that outline the visual and messaging elements of your brand. These resources ensure that your brand identity remains consistent across all platforms, from your website and social media channels to print materials and advertising.

Do you offer ongoing support for maintaining and evolving my brand?

We can provide ongoing support to help you maintain and evolve your brand as your business grows and changes. Our team can assist with updating your branding assets, refining your messaging strategy, and providing guidance on how to continue building and reinforcing your brand identity over time.

What makes your branding services different from other providers?

At Counting Stars Digital, we take a personalised, results-driven approach to branding. Our team of skilled designers, copywriters, and strategists work closely with you to create a brand identity that truly resonates with your target audience. 


01323 384999


07841 388833


Eastbourne, East Sussex

& Lancing, West Sussex