Case Study: South East Painting & Decorating
Client Background:
South East Painting & Decorating (SEPD) is an Eastbourne-based company providing interior and exterior decorating services. With years of successful marketing through word of mouth and Facebook, owner Oli Young decided it was time to expand their online presence with a new website.
The Challenge:
SEPD has a long-standing relationship with Counting Stars Digital, relying on us for social media content creation and strategy. As they embraced the potential of Instagram, they recognised the need for a website to capture a broader audience and facilitate more serious enquiries. They wanted a modern, user-friendly website that would generate leads through phone calls or form submissions.
Our Solution:
After discussing their goals, we designed a bright and modern WordPress website for SEPD. The site’s primary objective was to make it easy for potential customers to contact them, so we included a contact form at the bottom of each page, an enquiry button, and a contact number in the header on every page. This streamlined approach ensured that visitors with genuine interest could easily reach out to SEPD for quotes.
The Result:
The new SEPD website effectively showcased their range of painting and decorating services, attracting customers with higher purchase intent who were more likely to request serious quotes. By making it simple for these customers to contact SEPD, we helped reduce the number of “time-wasters” commonly associated with social media enquiries.
Empowering Our Client:
With their new website, SEPD has expanded its online presence and now attracts a wider range of clients looking for professional painting and decorating services. They can efficiently capture leads, streamline communication with potential customers, and continue to grow their business.
By partnering with Counting Stars Digital, South East Painting & Decorating has successfully elevated its online presence, enabling the company to reach more customers and drive growth in their local market.
We have been really pleased with the website built by Counting Stars Digital. Already, we have had leads which have gone on to become paying customers off the back of this new website. The team listened to our needs and created something way beyond anything I could have imagined! I LOVE looking at it.
I would have no hesitation in recommending Counting Stars` services to any fellow work associate, safe in the knowledge they will receive nothing but top-class digital marketing services, whether that be social media management, content writing, website development or just straightforward digital strategy consultation.
Della, and her small team at Counting Stars, is testament alone that size alone does not always result in better performances so long as you know what you are doing, and these guys know what they are doing…
Oli – South East Painting & Decorating